The client was a natural beauty brand asking for a full branding project.
She wanted to use soft colors, a snake symbol, and a clean aesthetic.
Full Branding project for
Self Healing Beauty
Natural beauty brand
Wants: soft color + snake image
+ clean aesthetic.
The client had a name and a general idea of what
she was looking for but wanted professional help building out her ideas.
I created a custom hand-drawn snake illustration with several color iterations so she could use these across multiple platforms. From here I built out natural feeling branding elements to give the whole brand a cohesive feel.
Mood board
Branding
Instagram grid
Beauty Products
Promotional ad
Logo Creation for
Ellington Louise Collective
Oushak rug designer opening their first brick-and-mortar.
Wants: seaside colors
+ personal touch
+ business name assistance
The company is named after her daughters, so I knew I wanted to incorporate that personalization in the logo.
I created a custom illustration using the first half of each name and working with it until it resembled a shape you would see on these types of rugs.
The gives her branding a unique, personalized touch while also reflecting what her company provides.
Secondary Logo
Brandmark
Wordmark
Logo Breakdown
